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  • Program Overview

    The general communication major provides a strong foundation in the field and allows you to sample classes in the other communication programs offered at Endicott. Sometimes students will begin their studies in the general major and then move into digital media or marketing communication/ advertising, or add a minor, as their interests develop.

    By pursuing a degree in communication, you will explore the many ways media impact the individual and society, both locally and globally. Classroom studies promote written and critical-thinking skills, as well as theoretical and applied knowledge. By pursuing the general major in communication, you will find yourself prepared for traditional communication-related professions and, as with the other communication programs, you will possess the skills to move directly into a program of advanced studies and graduate school.

    Lauren LaCava '19, a Communication major, provides an inside look of the semester-long internship she spent with Live Nation—a nationally-known event promoter and venue operator.
  • Curriculum

    Curriculum Requirements - Total Credits Required: 125

    Ìý

    First Year - Credits: 32

    • Individual and Society General Education RequirementÌýÌý (Cr: 3)
    • Literary Perspectives General Education RequirementÌýÌý (Cr: 3)
    • Values and Ethical Reasoning General Education Requirement Ìý (Cr: 3)
    • Media Explorations ElectiveÌýÌý (Cr: 3)
    • Elective Ìý(Cr: 3)
    • CMM 106Ìý-ÌýMedia and Culture I (Cr: 3)
    • CMM 107Ìý-ÌýMedia and Culture II (Cr: 3)
    • CMM 115Ìý-ÌýSocial Media: Theory and Practice (Cr: 3)
    • ENG 111Ìý-ÌýCritical Reading and Writing I (Cr: 3)
      Satisfies the Writing Designated Core requirement.
    • ENG 112Ìý-ÌýCritical Reading and Writing II (Cr: 3)
      Satisfies the Writing Designated Core requirement.
    • INT 100Ìý-ÌýInternship I (Cr: 2)

    Sophomore - Credits: 32

    • Aesthetic Awareness and Creative Expression General Education Requirement Ìý (Cr: 3)
    • Global Issues General Education RequirementÌýÌý (Cr: 3)
    • Quantitative Reasoning General Education RequirementÌýÌý (Cr: 3)
    • Science and Technology General Education RequirementÌýÌý (Cr: 3)
    • World Cultures General Education RequirementÌýÌý (Cr: 3)
    • General Education ElectiveÌýÌý (Cr: 3)
    • Media Making ElectiveÌý (Cr: 3)
    • Media Writing ElectiveÌý (Cr: 3)
    • ElectiveÌýÌý (Cr: 3)
    • DM 111Ìý-ÌýIntroduction to Multimedia Narrative (Cr: 3)
    • INT 200Ìý-ÌýInternship II (Cr: 2)

    Junior - Credits: 31

    • Media Explorations Elective (Cr: 6)Ìý (One must be 300/400 level)
    • Media Making ElectiveÌý (Cr: 3)
    • Media Writing ElectiveÌý (Cr: 3)
    • General Education ElectivesÌýÌý (Cr: 9)ÌýÌý (Two must be above the 100 level)
    • CMM 306Ìý-ÌýSocial Impact of the Media (Cr: 3)
    • CMM 370Ìý-ÌýCommunication Research Methods (Cr: 3)
    • CMM 379Ìý-ÌýSemester Internship Strategies (Cr: 1)
    • CMM 400Ìý-ÌýContemporary Explorations in Communication (Cr: 3)

    Senior - Credits: 30

    • Media Explorations elective (Cr: 3)Ìý (Must be 300/400 level)
    • ElectiveÌýÌý(Cr: 3)
    • CMM 380Ìý-ÌýMedia Ethics (Cr: 3)
    • CMM 415Ìý-ÌýCreative Portfolio Development (Cr: 3)
      Or
    • CMM 416Ìý-ÌýProfessional Communication Portfolio (Cr: 3)
    • CMM 480Ìý-ÌýSemester Internship (Cr: 12)
    • CMM 489Ìý-ÌýSenior Research (Cr: 3)
    • CMM 491Ìý-ÌýSenior Capstone (Cr: 3)

    Media Explorations Electives

    Students choose fourÌýfrom the following list. Two must be 300 or 400 level.

    • CMM 206Ìý-ÌýRace, Ethnicity, and the Media (Cr: 3)
    • CMM 315Ìý-ÌýGlobal Mass Communication (Cr: 3)
    • CMM 345Ìý-ÌýMedia and Cultural Studies (Cr: 3)
    • CMM 363Ìý-ÌýWomen in Media (Cr: 3)
    • CMM 372Ìý-ÌýDocumentary Modes (Cr: 3)
    • CMM 400Ìý-ÌýContemporary Explorations in Communication (Cr: 3)
    • DM 230Ìý-ÌýThe Contemporary Television Industry (Cr: 3)
    • DM 300Ìý-ÌýContemporary Issues in Journalism (Cr: 3)
    • DM 322Ìý-ÌýVoice and Articulation (Cr: 3)
    • DM 325Ìý-ÌýPolitics, People & The Press (Cr: 3)
    • MCA 103Ìý-ÌýAdvertising Fundamentals (Cr: 3)
    • MCA 203Ìý-ÌýPublic Relations (Cr: 3)

    Media Making Electives

    Students choose two from the following list:

    • MCA 335Ìý-ÌýSocial Media and Marketing (Cr: 3)
    • DM 110Ìý-ÌýIntroduction to Digital Filmmaking (Cr: 3)
    • DM 227Ìý-ÌýMultimedia Journalism (Cr: 3)
    • DM 260Ìý-ÌýBroadcast Journalism (Cr: 3)
    • DM 281Ìý-ÌýTV Studio Production I (Cr: 3)
    • DM 360Ìý-ÌýPodcast and Radio Journalism (Cr: 3)

    Media Writing Electives

    Students choose two from the following list:

    • MCA 204Ìý-ÌýPromotional Writing and Editing (Cr: 3)
    • DM 211Ìý-ÌýFundamentals of Journalism (Cr: 3)
    • DM 225Ìý-ÌýSports Journalism (Cr: 3)
    • DM 226Ìý-ÌýNewsroom (Cr: 3)
    • DM 255Ìý-ÌýWriting for the Screen (Cr: 3)
    • DM 338Ìý-ÌýFeature Writing (Cr: 3)

    Learning Outcomes

    Upon completion of the communication program, students will:

    • Demonstrate an ability to access, analyze and create media.
    • Illustrate critical thinking appropriate to contemporary communication principles and ethics.
    • Communicate effectively within the conventions of the communication discipline.
    • Demonstrate the critical inquiry and analysis skills needed to engage constructively in intellectual discourse within the Communication discipline.
    • Analyze the central theories, perspectives, principles, and concepts in the Communication discipline.

  • Internships and Careers

    An Endicott education means you'll graduate with a degree and a resume.

    Whether you pursue graduate school right away, or embark on your career after graduation, we believe that your time at Endicott will prepare you for the next step. Take a look at what our graduates have been up to lately.

    Recent Internships

    • Congressional Office, Senator Warren

    • MUD Magazine

    • The Daily Item

    • Allied Global Marketing

    • EF Education First

    • 92.5 The River

    • Boston University Athletic Communication

    • Amirah, Inc.

    • New Jersey Devils

    • Peabody Essex Museum



    Alumni Employment

    • The Golf Channel

    • Paramount Creative+

    • Forrester

    • NBC Sports Boston

    • HubSpot

    • Vertex Pharmaceuticals

    • ECast Productions

    • Bally Sports

    • J. Jill

    • Takeda

    • Purple Carrot

    • PUMA

    • ESPN


    Graduate School Acceptances

    • Seattle University
    • UMASS Lowell
    • Syracuse University